KitKat is the codename for Android 4.4, continuing Google’s tradition of naming each version of their mobile operating system after sweets and desserts. The announcement came earlier this week from Google’s Head of Android and Chrome, Sundar Pichai.
Previously, Google had referred to this release as “Key Lime Pie” but later decided to go for a different name, one which more people worldwide would know the taste of. Apparently the name KitKat is said to have derived from Google staff members’ love of their favourite chocolate bar. This is the first time the open source operating system has partnered with a corporate brand, although according to Nestle, no money was exchanged as part of the deal.
Nestle, however, appear to be using this deal to boost their digital presence Willy Wonka style. They will be shipping 50 million KitKat bars with an Android logo worldwide. A limited number of these bars will enclose winning tickets with prizes including Nexus 7 tablets and Google Play credits.
Eating a KitKat. I like that “KitKat” is a short, searchable term. #searchgeek
— Matt Cutts (@mattcutts) September 4, 2013
We think that every SEO expert should use Android than Iphone.